Farming Revolution

Travel to various farms to show firsthand how impacted their lives have been by recent events (from the farmer’s perspective).
Highlight the various challenges each farm/farmer faces & how they are working to overcome it:

• Racial & Gender Equality
• Engaging the next generation
  • Show the farm as a family enterprise
• Preventing child labor
• Addressing climate change
  • Sustainability is not always economically feasible
• Helping farmers to cut out the middle-man
• Teach farmers:
  • Intercropping (farmers cannot survive on coffee alone)
    • Agronomic studies to determine which crops are suitable
    • Poultry
    • Eggs 
  • Record keeping
  • Pest control techniques
  • Avoid dependency upon ICP
  • Show, don’t just tell the farmers
• Educate Consumers 
  • Show also how consumers can help make a difference
  • “Every cup makes a difference.”
  • “We need more long-term relationships between the farmers, processors, roasters, baristas, and consumers.”

Film various farmers holding a bag of various partner coffees while thanking viewers for buying THEIR coffee and supporting their family & farm.

Budget & Planning:

PRE-PRODUCTION

• 4 Weeks Pre-Production
• 6 Weeks Production (travel and filming)
• 13 Weeks Post-Production (8 for DJ)
• Production fee for writing, producing, and directing this project from start to finish would be – €45.000 

TOTAL PRE-PRODUCTION:  €45.000

PRODUCTION:

• 6-Weeks for a videographer during Production
• @ €700 per day = €21.000

TOTAL PRODUCTION:  €21.000

Travel:

• Europe
  • 3x Transit to EU Destinations = €600
  • 2 Rooms for 1 week = €600
  • Food = €500
• Kenya
  • 3x Airfare to Kenya = €1.500
  • 2 Rooms for 1 week = €200
  • Food = €300
• Uganda
  • 3x Transit to Uganda = €800
  • 2 Rooms for 1 week = €200
  • Food = €300
• Honduras
  • 3x Transit to Honduras = €3.000
  • 2 Rooms for 1 week = €200
  • Food = €300

TOTAL TRAVEL:  €8.500

POST-PRODUCTION

Sound Design:

• 2-Weeks = €7.000

Music Scoring:

• 3-Weeks = €10.500

Color Grading:

• 1-Week = €3.500

TOTAL POST-PRODUCTION:  €21.000

SUB-TOTAL: €95.500
+ a 25% Contingency

GRAND TOTAL = €120.000 for writing, filming, and editing this film.

Marketing and Promotion

At this point, each additional video can be made for approximately €500 per minute.

Therefore, 5 x 1-minute videos would cost €2.500

This is such a low cost because I would edit them personally, and I would only charge a day rate of €500.

I would push myself to finish 1-minute of polished video in one day, which would be possible after editing the documentary, as I would have all of the footage intimately in mind.

In fact, a good option would be to have a week or more of delay between the first rough edit and the final editing phase.

This delay could be filled with editing short videos and creating a “viral campaign” to build interest and an audience in the lead-up to our release date.

This viral campaign would consist of:

• Releasing short “viral videos” each week for 4-weeks
• Encouraging people to share the video with their friends
• Use of Google AdWords and Facebook Advertising Campaigns to get more views on our short videos
• Capturing email addresses of those interested in the release of the film